Explain Data launches free marketing analytics reviews to help brands track customer acquisition

Gulf News · GN Focus ·

Complimentary reviews focus on identifying gaps in campaign measurement and attribution

Complimentary reviews focus on identifying gaps in campaign measurement and attribution

Explain Data has introduced free 30-minute marketing data reviews for app-based businesses, e-commerce companies and consumer brands, aiming to help organisations assess customer acquisition effectiveness beyond app downloads and campaign engagement metrics.

The initiative comes as businesses increasingly invest in digital advertising and mobile applications, placing greater emphasis on understanding whether marketing expenditure translates into customer registrations, purchases and long-term engagement.

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