Quebecor says price transparency leading to subscriber gains as Q3 profit increases

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Quebecor Inc. reported its third-quarter profit and revenue rose compared with a year ago, helped by the strength of its telecommunications and media operations.

The chief executive of Quebecor Inc. says his company’s focus on building trust with customers is helping attract those looking to switch from its competitors, as the carrier also scales up its network in new markets.

Quebecor boasted a record third quarter for cellular subscriptions, reporting it added 136,700 net mobile lines, up from 113,800 subscriber additions in the same period last year.

Quebecor president and CEO Pierre Karl Péladeau said the carrier’s Videotron, Freedom and Fizz brands all contributed to that success, reflecting success of the company’s Canada‑wide expansion, organic growth in Quebec and having “chosen a different path” than its competitors when it comes to pricing.

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