Ramayana and Avengers: Doomsday raise a pertinent question - Why films are becoming increasingly dependent on franchise?
Mint · Trisha Bhattacharya ·
From Ramayana to Avengers: Doomsday, big films are increasingly being built around franchises and cinematic universes. But does an established universe guarantee box-office success? Film distributor Akshay Rathi believes the real test is still the story.