John Lewis Christmas advert surrounded by 're-editing' claims – but many hit back
Daily Mirror · Samantha Bartlett ·
The John Lewis Christmas advert Gloria and Pickles has sparked controversy this year, with some viewers claiming the ad has been 'quietly re-edited' after its initial broadcast
The John Lewis Christmas advert Gloria and Pickles has sparked controversy this year, with some viewers claiming the ad has been 'quietly re-edited' after its initial broadcast
The John Lewis Christmas advert typically leaves TV audiences tearful with emotion and festive warmth, but the response has been markedly different this year, if social media is anything to go by. The advert - entitled "Gloria and Pickles" - has sparked considerable public criticism and split opinion amongst viewers since its launch.
The narrative centres on a grandmother whose visiting grandchildren dismiss her modest vintage toy (Pickles, a wooden dog on wheels) and openly express their dismay when their Christmas cards arrive without cash inside. Viewers throughout social media and parenting forums such as Mumsnet have condemned the children as 'rude and disrespectful'.
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