Art, culture and a personal touch shape new-age corporate gifting

The Economic Times · Brinda Sarkar and Sreeradha Basu ·

This Diwali, corporate gifting is experiencing notable growth as companies prioritize personalized and curated hampers. Many businesses are increasing their budgets for gifts, ranging from INR 1,500 to INR 20,000. A trend towards incorporating cultural elements and sustainable options is emerging in corporate hampers this year. Organizations are also offering employees choices from curated catalogs, enhancing the overall gifting experience.

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